100th Monkey Blog
Welcome to the home of all 100th Monkey Blog posts. You can also find our blogs by category in the dropdown menu at the top of each page.

5 Social Media Feeds We Love
Social media has become a routine part of our daily lives, providing constant content and updates from our favorite brands. Since February is the month of love, we thought it would be fun to share five of our favorite social

New Year, New Services
Marketing is known for its ever-changing nature. In recent years, the pace of this evolution has accelerated rapidly. New technologies, platforms, and strategies emerge almost daily. Businesses that want to stay ahead of the competition must adapt and be proactive

6 New Marketing Tactics to Try in 2023
New year, new marketing plan… Well, kind of. You see, a good rule of thumb going into a new year is to optimize what is currently working for your marketing needs. That doesn’t mean that you shouldn’t try something new.

Wish List for the Marketer
Dear Santa, We’ve been really good this year, so if you happen to think the same, here are a few things on our wish lists: Planner – You know…to keep us organized throughout the year. Coffee – We will pass

Keep Your Customers Cheery this Holiday Season
The holidays are a time when high traffic on your social channels, especially Instagram and Facebook, can easily convert to leads/sales. Utilizing those channels and keeping your current and future customers happy is key to a successful holiday season. Studies

Make Your Marketing Merry
‘Tis the holiday season and it’s more important than ever to be active online! A stellar online presence throughout the holiday season can help boost business by ensuring that you show up in your niche market. Here are a few

Google is an Avid Reader
Google processes over 40,000 searches per second, making it imperative that a business take steps to be “seen” by Google eyes. Since Google is an avid reader, a site that maintains consistent blog content is more likely to be brought into

Bring Video to Life
Live video is an awesome and powerful tool. Facebook loves live videos and will actively assist letting your network know you’ve gone live. Some live video ideas for you are: Behind the scenes videos. We go live for all the MichMash

Quiet in an Active, Noisy World
For those days when you are working away, but would also like to take in some beauty and quiet, I’ve curated a list for you (see below) from some of the more popular streaming channels: Earth Moods from Disney+ will take

Our Favorite Summer Marketing TIps
We’re in the heat of the summer season and it’s a great time to level up your marketing game. With people less likely to be looking at their devices, keeping your business’s marketing tactics fresh and fun is a must.

That Was Then. This Is WOW!
I am fascinated with the future and futurists like Dr. Michio Kaku and Ray Kurzweil. My head was in the future even as a little girl. I once told my mom that I could not wait for the day when I would be

Marketing Solutions – Not Services
These days, it is possible to purchase just about ANY type of service or product. But, as an entrepreneur, it is helpful to think not only about the wide range of products and services your company offers, but also about

#30daysofmonkeymarketing Recap
DAY 30! Can you believe it?! 30 days of tips and tricks to get your social media handles looking GREAT! This past month we\’ve dived deep into the world of: Facebook Instagram Google My Business LinkedIn We’ve shared everything you

Why You Should Publish Articles on LinkedIn
It’s day 29 of our #30daysofmonkeymarketing and today we are chatting about a super awesome tool that LinkedIn offers… ARTICLES! Articles?! You might wonder what exactly that is and we are here to tell ya! Think of articles as blog

Why You Should Post Regularly to LinkedIn
It’s day 28 of our #30daysofmonkeymarketing and we are almost to the end! Today we are chatting about posting to LinkedIn, because even though LinkedIn is a little different from Facebook and Instagram, posting regularly to it is just as

How to Make LinkedIn Connections
Happy day 27 of our #30daysofmonkeymarketing! Today we are chatting about making connections on LinkedIn. Here’s what you need to know: Just like Facebook and Instagram, it is just as important for your brand/business to make connections on LinkedIn. In

Employee Notifications on LinkedIn
It’s day 26 of our #30daysofmonkeymarketing! We are nearing the end of our 30-day challenge and today we are chatting more about LinkedIn. Since you’ve already created a LinkedIn business page and have it looking nice and sharp, the next

Professional Photos and Cover Image
Yesterday we showed you how to create a company LinkedIn page and today we are going to chat about what that page should look like. When it comes to your company profile photo and cover photo, make sure to have

Create a Business LinkedIn Account
It’s day 24 of our #30daysofmonkeymarketing and today we are covering our last social media platform… LINKEDIN! LinkedIn is an amazing social platform and one that can be very beneficial for your business or brand! When it comes to LinkedIn,

Set Up Messaging on Google My Business
Happy day 23! It’s the final day for the Google My Business portion of our #30daysofmonkeymarketing and today we are sharing one last tip that’s an added touch, but a convenient one! That tip is setting up messaging on your

Update Your Google My Business Regularly
It’s day 22 of our #30daysofmonkeymarketing and we’ve already chatted about updating your contact information on Google My Business, and today we are going to share the importance of keeping that info regularly updated. When we say updated, not only

Ask Customers for a Google My Business Review
You’ve created a Google My Business account and you’ve officially been verified… now what?! It’s day 21 of our #30daysofmonkeymarketing and today we are going to show you how to ask your customers for a review on Google My Business!

Verify Your Google My Business
It’s day 20 of our #30daysofmonkeymarketing and we’ve been chatting about Google My Business the past few days. One of the most important things you can do for your Google My Business account is verifying it. This is a requirement

Add a Profile Photo or Logo to Your Google My Business
Happy day 19 of our #30daysofmonkeymarketing! Today we are chatting about adding a profile photo or logo to your Google My Business account. This not only puts a face/logo with a brand, but makes your overall appearance on Google look

Update Google My Business Contact Information
It’s day 18 of our #30daysofmonkeymarketing! Yesterday we showed you how to create a Google My Business account and today we are chatting about keeping that account updated and current. Regularly updating your contact information on Google My Business is

Create a Google My Business
Welcome back to day 17 of our #30daysofmonkeymarketing. If you’ve been following along, you know we chatted about Facebook and Instagram and now it’s time to talk about Google My Business. Google My Business might not be a tool every

Connect Your Instagram to Facebook
It’s our final day of chatting about Instagram for our #30daysofmonkeymarketing and today, for day 16, we are sharing a tip with you that’s SO easy to do and a feature that many people don’t know exists. Since Facebook owns

Instagram Graphics 101
Let’s talk about Instagram graphics for day 15 of our #30daysofmonkeymarketing. Instagram is a very graphic-driven platform. Basically, good graphics go a long way on Instagram. Whether it’s photos, text creations, or even videos, creating graphics that are clean and

How Often Should You Post on Instagram?
We’re back for day 14 of our #30daysofmonkeymarketing and today we are talking about how often you should be posting to Instagram. You might remember our posting advice to Facebook a few days ago and if not, you can see

Updated Contact Information
Yesterday we talked about switching to a business Instagram account and today, for day 13 of our #30daysofmonkeymarketing, we’re showing you how to make the most of those business account features. Instagram business comes with great contact options that let

Business or Personal?
Business or personal? A question we often get asked when it comes to Instagram, and for day 12 of our #30daysofmonkeymarketing, we’re going to give you the scoop. A personal Instagram page is just as it seems… personal. That’s why

Updated Instagram Bio
Welcome back to day 10 of our #30daysofmonkeymarketing! We are chatting about Instagram bios today! This section of your Instagram page might be small, 150 characters to be exact, but it’s a great place to let people know who you

Correct Instagram Profile Photo Size & Look
Happy Friday! It’s day 10 of our #30daysofmonkeymarketing and we are continuing our chat about Instagram. On your Instagram page, you will notice that your profile photo is a circle. Although it is small, that photo needs to have either

Instagram Username 101
It’s day 9 of our #30daysofmonkeymarketing and today is the start of a new social platform… INSTAGRAM! Instagram is a favorite here at 100th Monkey and we are excited to share our tips and tricks with you! First up is

Facebook Ads
We are wrapping up Facebook today for our #30daysofmonkeymarketing and giving you the scoop on Facebook Ads. Advertising on Facebook is incredibly beneficial to your brand and can increase your traffic to your page and business. 1.6 billion people are

Facebook Graphics 101
It’s day 7 of our #30daysofmonkeymarketing and the first week is in the books! We covered Facebook posting yesterday and today it’s time to talk about Facebook graphics! Graphics can be photos, text creations, and even videos. When posting graphics

How Often Should you Post to Facebook?
It’s day 6 of our #30daysofmonkeymarketing and today we are diving deep into posting on Facebook! You’ve set up your Facebook page… now it\’s time to post! Posting might seem easy, you can post something… right? More often than so,

Updated Facebook Contact Information
It’s day 5 of our #30daysofmonkeymarketing! Today we are talking about the contact information section of your Facebook business page. This section includes your website, address, business hours, phone, and email. All of this information needs to be current and

Does your Facebook About Section Reflect your Business?
Day 4 of our #30daysofmonkeymarketing is already here and today we are chatting about that little “about” section, also known as the page description, on your business’s Facebook page. Although that section might seem little (255 characters to be exact!),

Correct Size Facebook Logo and Cover Photo
Happy Day 3 of our #30daysofmonkeymarketing! Today we are talking about sizing for Facebook logos and cover photos. Here’s what you need to know: Your Facebook logo and cover photo need to be correctly sized to keep your overall profile

Facebook Username 101
Your Facebook username is the @name that is under your Facebook page title. Your business’ username should be clear and focused. What exactly do we mean by that? We mean your username needs to reflect your business’ name and even

Create a Facebook Business Page
To kick off our #30daysofmonkeymarketing challenge, we figured we\’d dive deep into the Facebook world. Facebook is one of the top social media channels in the world and we highly recommend that you have a Business Facebook page for your

Join us for our #30daysofmonkeymarketing Challenge!
Everyone loves a good challenge, right? And with the holiday season just around the corner, 100th Monkey is here to make sure your business’ marketing is in tip-top shape! With that being said, we’d like to invite you to participate

Headed Toward Burnout | Marketing Therapy Blog Series
Yes, it has been a while since the last Marketing Therapy blog…a long while! Why? I’m not going to mince words here, friends: Our team has been up to our monkey ears in helping businesses grow! We are thrilled to

Do you want Organic Growth? Instagram is the Answer…
“The two most powerful warriors are time and patience” Leo Tolstoy said it best, and when it comes to Instagram, truer words have yet to be spoken. You see, the Instagram land is where it is at. Friendships, cool places,

Meet Our New Monkey
As 2021 progresses, change is still all around us – in the way we meet, market, connect, shop, and just about everything else. 100th Monkey has made many changes as well, now including a new look! So, why a new

April Fools’ Day
April Fools’ Day is here. Throughout the years, the internet has served up a lot of fun on this day. Keep an eye and ear out for some wacky digital play on 4/1. Here are some examples of past foolish fun: “Rickrolling” is when you trick

Dealing with Rejection | Marketing Therapy Blog Series
Fans of romantic comedies know how to deal with rejection: a tub of ice cream, a sad movie, good friends, and occasionally a bonfire fueled with the ex’s belongings. In real life, it might take a bit more time and

Trust Issues | Marketing Therapy Blog Series
Billy Joel sang about it, “I’ve lived long enough to have learned: The closer you get to the fire, the more you get burned.” It’s so simple to talk about, but tough to build. Great relationships are built on it.

Nobody Likes Me | Marketing Therapy Blog Series
So far, in our Marketing Therapy blog series, we’ve addressed why a company might need a little marketing therapy and what to do if you are having an identity crisis. Those two topics set the stage for us to pull

Identity Crisis: I Don’t Know Who I Am | Marketing Therapy Blog Series
At some point in life, many people experience a struggle to be confident in who they are and the direction they are headed. Who hasn’t wondered if they were doing the right things and putting the right message out into

Why Marketing Therapy?
Business owners know that marketing is essential, but some consider it to be a “necessary evil.” Why is that? Part of the reason is that marketing encompasses so many different things – print ads, mailings, traditional media, websites, social media

What We’ve Learned In 2020
2020! This year is the year that challenged all of us. In the midst of a presidential election, a raging pandemic, and a country divided, many industries had to adapt quickly and change their go-to-market strategies without much warning at

Pay for Solutions, Not Services!
In 2020, it is possible to purchase just about ANY type of service or product. But, as an entrepreneur, it is helpful to think not only about the wide range of products and services your company offers, but also about

The Importance of Email Marketing
Email marketing?! We’re kidding, right? You might be surprised at our answer: a resounding, “NO!” Email marketing is a classic, but also very powerful way to grow your business. Today we present to a few best practices that will go

Using Social Media for Good
What is the lasting impact you want to leave on the world? That’s one deep question that, no doubt, has a complex answer. It can seem like a lot to unpack, but it doesn’t have to be. Each person in

Integrity in Marketing
In our last blog, we discussed the importance of integrity in any business. Now we want to focus on integrity in marketing. We can boil this idea down to three simple concepts: connection, communication, and measurement. Connect with consideration. Aim

Operating Your Business with Integrity
Operating with integrity seems like a no-brainer for many of us, whether personally or professionally. Being a person of integrity takes a strong awareness of oneself and frequent reevaluation. Ensuring your business operates with integrity takes the same grit and

How to Zoom and Not Lose Your Mind
Zoom fatigue is real, right? At least, we think it is. Hours and hours of virtual meetings, happy hours, and online learning have kept us in front of our computers for most of the day. Who would have thought we’d

Managing a Virtual Team
Are you reading this from the comfort of your home office? There’s a good chance the answer is a resounding YES! Our current, unprecedented state of the world has changed how offices everywhere are structured. Many companies, like St. Louis-based

Speaking Tips and Resources
Have you ever heard an excellent speech and wanted to deliver the same, powerful results yourself? Many people fear public speaking in such a strong way that it can cause immobilization. Don’t be one of those people! With years of

Marketing Strategy Sessions: Level Up!
A marketing plan for business seems like a no-brainer: after all, these plans define how you go-to-market with current and new customers, what content gets posted online (and to where), and at your website. An entrepreneur needs to use their

What Makes a Great Website, Part Two
This is our second part of a two-part series outlining what makes a great website. You can read part one here. Once you’ve learned the basic elements of constructing a good website, think about what can be added to make

What Makes a Great Website, Part One
This blog post is part one in our series, covering what makes a great website. Stay tuned for part two, coming soon! A website for your business is a no-brainer these days: it helps to convey who you are, what

Introducing: Monkey Speaks!
Sweaty palms. A little sick to your stomach. Dry throat. Increased heart rate. These are some of the classic signs of glossophobia. It’s no secret that many of us suffer from fear of public speaking. In fact, some research shows

Zoom Marketing Services
With so many meetings happening in the digital space these days, feeling out-of-sorts is normal. There’s no more commute time, and some (if not most) of that time is being filled with more online chats. We’re Zoom-ing all over the

Marketing During Uncertain Times
Uncertainty can throw even the calmest people for a loop: unpredictable schedules, changed strategies, and upended business models can crop up out of nowhere. While planning for uncertain times (say, a pandemic) can never be fool-proof, learning to be adaptable

Professional and Personal Resources: Social Distancing Edition
With the rise in COVID-19 cases over the past few weeks, social distancing has become more important than ever. As many of us navigate a professional and personal life – that look much different than before – there might be

Recession-Proof Your Business
It’s official: the COVID-19 virus and social distancing era are here. Stories of hoarding toilet paper and being completely home-bound are all over the news. During such times, panic can creep in and play into personal and business plans. Employees

Utilizing Holidays in Social Media
Creating varied and interesting content for followers is a must-do on social media. We want to engage them, entice them to buy from us, and overall feel heard and important. But, can we let you in on a little secret?

Balancing Authenticity and Comfort Online
In recent years, being authentic online has been a topic of focus. We want to project our true selves to reflect what makes us unique and attractive to our customer base. After all, distinguishing ourselves from other brands is what we

Meet Mich and the Monkey!
Welcome to the first blog in our series where we will introduce our 100th Monkey team to you. We pride ourselves on being a strong, authentic team and we want you to know all about us. Let’s start with our

What to Expect from Social Media in 2020
Here at 100th Monkey, we really enjoy exploring new things and keeping an eye on upcoming trends. After all, it’s what helps us give our clients the best service possible! We’re readier than ever to dive into 2020 and have researched what trends we will all see over

Social Trends in 2019
Capping off a year in social media marketing is always exciting. It gives us the opportunity to review our posts, analyze our feeds, and take a look at online trends. There was a lot happening with social media in 2019,

Tips to Perfect Your Unique Online Presence (and how we can help!)
In our last blog, we encouraged you to practice vulnerability and storytelling to speak to the followers who are waiting to hear from you. In a world where those followers receive so much information online, it is increasingly important to have a

The One Where Jen Inspired Us
If you grew into adulthood in the 90s, you probably wanted to be like her. Maybe you asked your hairstylist for her cut, or swooned over her marriage to Brad Pitt. Little did our 90s-selves know that Jennifer Aniston would

It’s the Little Things (in Social Media!)
In a relationship, whether family, romantic, friendship or professional, the little things you do for one another really make a difference. Are we right? Think about it: A note of encouragement tucked into your lunchbox A social media shout out

So, You’ve Got a Great Idea . . .
The thing about ideas is that they are fun. It’s exciting to sit around with friends and colleagues to discuss the ins and outs of a new idea; all the applications, what to call it, what the logo should look

Marketing – What Should You Expect: Take a Walk On the Sales Side, Part 2
In our last blog, we talked about marketing’s role in sales, which is to “create a fertile ground from which sales can bloom.” This includes everything from logo and branding to brochures and direct mail pieces. Today, this marketing mix

Marketing – What Should You Expect: Take a Walk On the Sales Side, Part 1
At its core, marketing is a process. Through marketing, consumers are taught about a product or service and why they need it or want it, so they therefore purchase it. This process is also known as the 4 Ps: Product,

Marketing – What Should You Expect: Patience, patience, patience
When marketers of integrity hear claims like these… “Sign up today and we’ll deliver only high-quality leads to you!” “This is a limited time offer, so you need to act now.” “Your business cannot afford to miss out on this

Marketing – What Should You Expect
This blog is the first in a series designed to help the small to medium business understand what they can and cannot expect when hiring a marketing company. This first offering will provide a quick overview of marketing research, strategy

Google is an Avid Reader
Google processes over 40,000 searches per second, making it imperative that a business take steps to be “seen” by Google eyes. Since Google is an avid reader, a site that maintains consistent blog content is more likely to be brought

It’s a Live (Video) World
Live video is an awesome and powerful tool. Facebook loves live videos and will actively assist letting your network know you’ve gone live. Some live video ideas for you are: Behind the scenes videos. We go live for all the

Are You Ready to be Social?
Social media is the best way to send out your messages and have them point right back to you. But before you jump into social, there are some foundational items you may wish to have in place, or at least

You On Video . . . Oh Yea!
Video is big and becoming even bigger. Facebook live continues to trend along with Reels, TikTok, and YouTube! Now is the time to go video! 100th Monkey provides several video options to utilize on social media, video channels and website. Not on

100th Monkey Helps you Love Your LinkedIn
LinkedIn is a powerful network! It’s the largest professional network in the world with more than 830 million members in 200 countries. Professionals sign up to join at a rate of more than two members per second! As most networks