DAY 30! Can you believe it?! 30 days of tips and tricks to get your social media handles looking GREAT! This past month we\’ve dived deep into the world of: Facebook Instagram Google My Business LinkedIn We’ve shared everything you need to know to get started, have a presence, and engage people! Social media is …
It’s day 29 of our #30daysofmonkeymarketing and today we are chatting about a super awesome tool that LinkedIn offers… ARTICLES! Articles?! You might wonder what exactly that is and we are here to tell ya! Think of articles as blog postings, but for your LinkedIn account. This is a great way to share a little …
It’s day 28 of our #30daysofmonkeymarketing and we are almost to the end! Today we are chatting about posting to LinkedIn, because even though LinkedIn is a little different from Facebook and Instagram, posting regularly to it is just as important! We recommend posting at least once a week to your LinkedIn account and make …
Happy day 27 of our #30daysofmonkeymarketing! Today we are chatting about making connections on LinkedIn. Here’s what you need to know: Just like Facebook and Instagram, it is just as important for your brand/business to make connections on LinkedIn. In addition to posting to your LinkedIn business page, invite people and create relationships! Doing so …
It’s day 26 of our #30daysofmonkeymarketing! We are nearing the end of our 30-day challenge and today we are chatting more about LinkedIn. Since you’ve already created a LinkedIn business page and have it looking nice and sharp, the next step is to ask your employees to add your company to their job descriptions. This …
Yesterday we showed you how to create a company LinkedIn page and today we are going to chat about what that page should look like. When it comes to your company profile photo and cover photo, make sure to have your company logo or a photo related to your company. The same applies to your …
It’s day 24 of our #30daysofmonkeymarketing and today we are covering our last social media platform… LINKEDIN! LinkedIn is an amazing social platform and one that can be very beneficial for your business or brand! When it comes to LinkedIn, think professional! LinkedIn is very business-based and a great place to display AND grow your …
Happy day 23! It’s the final day for the Google My Business portion of our #30daysofmonkeymarketing and today we are sharing one last tip that’s an added touch, but a convenient one! That tip is setting up messaging on your Google My Business account. Setting up messaging lets customers ask quick questions at any time! …
It’s day 22 of our #30daysofmonkeymarketing and we’ve already chatted about updating your contact information on Google My Business, and today we are going to share the importance of keeping that info regularly updated. When we say updated, not only are we talking about always keeping your contact information current – phone, email, address, etc., …
You’ve created a Google My Business account and you’ve officially been verified… now what?! It’s day 21 of our #30daysofmonkeymarketing and today we are going to show you how to ask your customers for a review on Google My Business! Let’s get started! Reviews on Google My Business can do wonders! It can boost your …
It’s day 20 of our #30daysofmonkeymarketing and we’ve been chatting about Google My Business the past few days. One of the most important things you can do for your Google My Business account is verifying it. This is a requirement and will make your access to Google much easier in the future. To verify your …
Happy day 19 of our #30daysofmonkeymarketing! Today we are chatting about adding a profile photo or logo to your Google My Business account. This not only puts a face/logo with a brand, but makes your overall appearance on Google look professional and clean! People might not always remember your name, but they will remember a …
Add a Profile Photo or Logo to Your Google My Business Read More »
It’s day 18 of our #30daysofmonkeymarketing! Yesterday we showed you how to create a Google My Business account and today we are chatting about keeping that account updated and current. Regularly updating your contact information on Google My Business is SO important because when people search for you, you want to ensure that they are …
Welcome back to day 17 of our #30daysofmonkeymarketing. If you’ve been following along, you know we chatted about Facebook and Instagram and now it’s time to talk about Google My Business. Google My Business might not be a tool every business will need to use, but if you have a storefront, offer a service, etc., …
It’s our final day of chatting about Instagram for our #30daysofmonkeymarketing and today, for day 16, we are sharing a tip with you that’s SO easy to do and a feature that many people don’t know exists. Since Facebook owns Instagram, you can actually connect the platforms so everything you share to Instagram, you can …
Let’s talk about Instagram graphics for day 15 of our #30daysofmonkeymarketing. Instagram is a very graphic-driven platform. Basically, good graphics go a long way on Instagram. Whether it’s photos, text creations, or even videos, creating graphics that are clean and clear can significantly help your page. When you post a photo graphic to Instagram, make …
We’re back for day 14 of our #30daysofmonkeymarketing and today we are talking about how often you should be posting to Instagram. You might remember our posting advice to Facebook a few days ago and if not, you can see it HERE. When it comes to Instagram, our advice is pretty much the same. We …
Yesterday we talked about switching to a business Instagram account and today, for day 13 of our #30daysofmonkeymarketing, we’re showing you how to make the most of those business account features. Instagram business comes with great contact options that let people connect with you at their fingertips. You can add your email, phone, website, and …
Business or personal? A question we often get asked when it comes to Instagram, and for day 12 of our #30daysofmonkeymarketing, we’re going to give you the scoop. A personal Instagram page is just as it seems… personal. That’s why when it comes to your brand or business, a business account is a must. Think …
Welcome back to day 10 of our #30daysofmonkeymarketing! We are chatting about Instagram bios today! This section of your Instagram page might be small, 150 characters to be exact, but it’s a great place to let people know who you are! To update your bio, head to the profile tab on your Instagram page. From …
Happy Friday! It’s day 10 of our #30daysofmonkeymarketing and we are continuing our chat about Instagram. On your Instagram page, you will notice that your profile photo is a circle. Although it is small, that photo needs to have either your business’s logo or a photo that represents your business. Logos are easy to recognize …
It’s day 9 of our #30daysofmonkeymarketing and today is the start of a new social platform… INSTAGRAM! Instagram is a favorite here at 100th Monkey and we are excited to share our tips and tricks with you! First up is an easy one… your Instagram username! When it comes to your username we recommend the …
We are wrapping up Facebook today for our #30daysofmonkeymarketing and giving you the scoop on Facebook Ads. Advertising on Facebook is incredibly beneficial to your brand and can increase your traffic to your page and business. 1.6 billion people are connected to a small business on Facebook, making the platform a great place to advertise! …
It’s day 7 of our #30daysofmonkeymarketing and the first week is in the books! We covered Facebook posting yesterday and today it’s time to talk about Facebook graphics! Graphics can be photos, text creations, and even videos. When posting graphics to Facebook, keep in mind that they need to reflect your brand/business. We recommend asking …
It’s day 6 of our #30daysofmonkeymarketing and today we are diving deep into posting on Facebook! You’ve set up your Facebook page… now it\’s time to post! Posting might seem easy, you can post something… right? More often than so, keeping up with your postings can fall behind and that\’s ok! We get it! What …
It’s day 5 of our #30daysofmonkeymarketing! Today we are talking about the contact information section of your Facebook business page. This section includes your website, address, business hours, phone, and email. All of this information needs to be current and reflect your business because when people need to reach you, this ensures that they get …
Day 4 of our #30daysofmonkeymarketing is already here and today we are chatting about that little “about” section, also known as the page description, on your business’s Facebook page. Although that section might seem little (255 characters to be exact!), it packs a big punch when it comes to attracting people. With that being said, …
Does your Facebook About Section Reflect your Business? Read More »
Happy Day 3 of our #30daysofmonkeymarketing! Today we are talking about sizing for Facebook logos and cover photos. Here’s what you need to know: Your Facebook logo and cover photo need to be correctly sized to keep your overall profile looking clean and crisp. A logo or cover photo too large or too small can …
Your Facebook username is the @name that is under your Facebook page title. Your business’ username should be clear and focused. What exactly do we mean by that? We mean your username needs to reflect your business’ name and even the location if you wish because when it comes to searching for your business on …
To kick off our #30daysofmonkeymarketing challenge, we figured we\’d dive deep into the Facebook world. Facebook is one of the top social media channels in the world and we highly recommend that you have a Business Facebook page for your business, brand, company, etc. With almost 3 billion active users on Facebook, having a page …
Everyone loves a good challenge, right? And with the holiday season just around the corner, 100th Monkey is here to make sure your business’ marketing is in tip-top shape! With that being said, we’d like to invite you to participate in our September marketing challenge. During September, we will be sharing all of our tips …
Join us for our #30daysofmonkeymarketing Challenge! Read More »
“The two most powerful warriors are time and patience” Leo Tolstoy said it best, and when it comes to Instagram, truer words have yet to be spoken. You see, the Instagram land is where it is at. Friendships, cool places, stories, reels… it’s a see what you want to see kinda space. Take the best …
Do you want Organic Growth? Instagram is the Answer… Read More »
As 2021 progresses, change is still all around us – in the way we meet, market, connect, shop, and just about everything else. 100th Monkey has made many changes as well, now including a new look! So, why a new monkey? The old one was so cute! We agree. Our original monkey was adorable, confident, …
April Fools’ Day is here. Throughout the years, the internet has served up a lot of fun on this day. Keep an eye and ear out for some wacky digital play on 4/1. Here are some examples of past foolish fun: “Rickrolling” is when you trick someone into watching Rick Astley’s famous video. YouTube played the game back in 2008 so …
2020! This year is the year that challenged all of us. In the midst of a presidential election, a raging pandemic, and a country divided, many industries had to adapt quickly and change their go-to-market strategies without much warning at all. Some of our favorite businesses have made it through so far. Others haven’t fared …
In 2020, it is possible to purchase just about ANY type of service or product. But, as an entrepreneur, it is helpful to think not only about the wide range of products and services your company offers, but also about which problems you’re solving for your customers. For example, selling life insurance involves both a …
Email marketing?! We’re kidding, right? You might be surprised at our answer: a resounding, “NO!” Email marketing is a classic, but also very powerful way to grow your business. Today we present to a few best practices that will go a long way in creating a successful campaign. It’s a platform that has yet to …
What is the lasting impact you want to leave on the world? That’s one deep question that, no doubt, has a complex answer. It can seem like a lot to unpack, but it doesn’t have to be. Each person in the world has the opportunity to change society for the better, and we can use …
In our last blog, we discussed the importance of integrity in any business. Now we want to focus on integrity in marketing. We can boil this idea down to three simple concepts: connection, communication, and measurement. Connect with consideration. Aim to reach an optimized, targeted audience and connect with them in ways that bring value. …
Operating with integrity seems like a no-brainer for many of us, whether personally or professionally. Being a person of integrity takes a strong awareness of oneself and frequent reevaluation. Ensuring your business operates with integrity takes the same grit and determination, but the basics are simple. These key thoughts keep our team in the right …
Zoom fatigue is real, right? At least, we think it is. Hours and hours of virtual meetings, happy hours, and online learning have kept us in front of our computers for most of the day. Who would have thought we’d miss the days of back-to-back office meetings? When we’re confined to our homes, anything can …
Are you reading this from the comfort of your home office? There’s a good chance the answer is a resounding YES! Our current, unprecedented state of the world has changed how offices everywhere are structured. Many companies, like St. Louis-based Square, are beginning to allow employees to work from home indefinitely. Others are adopting hybrid …
Have you ever heard an excellent speech and wanted to deliver the same, powerful results yourself? Many people fear public speaking in such a strong way that it can cause immobilization. Don’t be one of those people! With years of TEDx experience behind her, Mich Hancock knows how to deliver a presentation with pizazz, grace, …
A marketing plan for business seems like a no-brainer: after all, these plans define how you go-to-market with current and new customers, what content gets posted online (and to where), and at your website. An entrepreneur needs to use their strengths to run their businesses, and if marketing isn’t one of those skills, it’s time …
This is our second part of a two-part series outlining what makes a great website. You can read part one here. Once you’ve learned the basic elements of constructing a good website, think about what can be added to make it a great website – robust content, interactive graphics, answers to questions, and customer feedback. …
This blog post is part one in our series, covering what makes a great website. Stay tuned for part two, coming soon! A website for your business is a no-brainer these days: it helps to convey who you are, what you do, and how you do it. Your website should be a central hub for …
Sweaty palms. A little sick to your stomach. Dry throat. Increased heart rate. These are some of the classic signs of glossophobia. It’s no secret that many of us suffer from fear of public speaking. In fact, some research shows that presenting in front of an audience can affect up to 75% of the population. …
With so many meetings happening in the digital space these days, feeling out-of-sorts is normal. There’s no more commute time, and some (if not most) of that time is being filled with more online chats. We’re Zoom-ing all over the place! The popularity of Zoom is hard to ignore: a video conferencing platform that allows …
Uncertainty can throw even the calmest people for a loop: unpredictable schedules, changed strategies, and upended business models can crop up out of nowhere. While planning for uncertain times (say, a pandemic) can never be fool-proof, learning to be adaptable is a skill that can make or break a business. This means marketing your business …
With the rise in COVID-19 cases over the past few weeks, social distancing has become more important than ever. As many of us navigate a professional and personal life – that look much different than before – there might be some lack of focus or confusion. Here at 100th Monkey, we want to provide resources …
Professional and Personal Resources: Social Distancing Edition Read More »
It’s official: the COVID-19 virus and social distancing era are here. Stories of hoarding toilet paper and being completely home-bound are all over the news. During such times, panic can creep in and play into personal and business plans. Employees are working from (and staying) home, and retail operations are seeing a drop in consumer …
Creating varied and interesting content for followers is a must-do on social media. We want to engage them, entice them to buy from us, and overall feel heard and important. But, can we let you in on a little secret? Sometimes, even the most creative minds struggle to find engaging content. That said, posting the …
In recent years, being authentic online has been a topic of focus. We want to project our true selves to reflect what makes us unique and attractive to our customer base. After all, distinguishing ourselves from other brands is what we want to accomplish as a business. But, what if we end up sharing too much online? Last …
Welcome to the first blog in our series where we will introduce our 100th Monkey team to you. We pride ourselves on being a strong, authentic team and we want you to know all about us. Let’s start with our fearless leader, Mich! Mich Hancock is a social media powerhouse, sought-after speaker, host, and all-around …
Here at 100th Monkey, we really enjoy exploring new things and keeping an eye on upcoming trends. After all, it’s what helps us give our clients the best service possible! We’re readier than ever to dive into 2020 and have researched what trends we will all see over the next year. Because we want you to succeed as well, here are our social media marketing …
Capping off a year in social media marketing is always exciting. It gives us the opportunity to review our posts, analyze our feeds, and take a look at online trends. There was a lot happening with social media in 2019, and we noticed some top trends among them. Here is our recap of the fads …
In our last blog, we encouraged you to practice vulnerability and storytelling to speak to the followers who are waiting to hear from you. In a world where those followers receive so much information online, it is increasingly important to have a brand that stands out among the noise. Consumers are looking for awesome first impressions that …
Tips to Perfect Your Unique Online Presence (and how we can help!) Read More »
If you grew into adulthood in the 90s, you probably wanted to be like her. Maybe you asked your hairstylist for her cut, or swooned over her marriage to Brad Pitt. Little did our 90s-selves know that Jennifer Aniston would inspire us on a deeper level 25 years later. In mid-October, Jen joined Instagram and …
In a relationship, whether family, romantic, friendship or professional, the little things you do for one another really make a difference. Are we right? Think about it: A note of encouragement tucked into your lunchbox A social media shout out from a colleague Remembering to get your favorite sauce when bringing home dinner A “just …
The thing about ideas is that they are fun. It’s exciting to sit around with friends and colleagues to discuss the ins and outs of a new idea; all the applications, what to call it, what the logo should look like, the many who will want to buy it, the fame, the fortune . . …
In our last blog, we talked about marketing’s role in sales, which is to “create a fertile ground from which sales can bloom.” This includes everything from logo and branding to brochures and direct mail pieces. Today, this marketing mix must also include social media and here is how social media can aid in seeing …
Marketing – What Should You Expect: Take a Walk On the Sales Side, Part 2 Read More »
At its core, marketing is a process. Through marketing, consumers are taught about a product or service and why they need it or want it, so they therefore purchase it. This process is also known as the 4 Ps: Product, Price, Promotion and Place. Product: Once a company deems their product ready to go to …
Marketing – What Should You Expect: Take a Walk On the Sales Side, Part 1 Read More »
When marketers of integrity hear claims like these… “Sign up today and we’ll deliver only high-quality leads to you!” “This is a limited time offer, so you need to act now.” “Your business cannot afford to miss out on this offer!” “We will share the marketing secrets that only large companies know about.” “We work …
Marketing – What Should You Expect: Patience, patience, patience Read More »
This blog is the first in a series designed to help the small to medium business understand what they can and cannot expect when hiring a marketing company. This first offering will provide a quick overview of marketing research, strategy and planning. Companies spend thousands of dollars to conduct marketing research, with the goal of …
Google processes over 40,000 searches per second, making it imperative that a business take steps to be “seen” by Google eyes. Since Google is an avid reader, a site that maintains consistent blog content is more likely to be brought into Google’s awareness. Some websites are updated frequently because of the nature of the business, …
Live video is an awesome and powerful tool. Facebook loves live videos and will actively assist letting your network know you’ve gone live. Some live video ideas for you are: Behind the scenes videos. We go live for all the MichMash Podcasts for a behind the scenes look, then repurpose them on this YouTube channel. …
Social media is the best way to send out your messages and have them point right back to you. But before you jump into social, there are some foundational items you may wish to have in place, or at least begin to put in place, as you grow your social networks. Foundation: A company is …
Video is big and becoming even bigger. Facebook live continues to trend along with Reels, TikTok, and YouTube! Now is the time to go video! 100th Monkey provides several video options to utilize on social media, video channels and website. Not on social? No video channel? No problem! We can set up and create these on your …
LinkedIn is a powerful network! It’s the largest professional network in the world with more than 830 million members in 200 countries. Professionals sign up to join at a rate of more than two members per second! As most networks go, you get out of it what you put into it. Like other social media …
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