We’re in the heat of the summer season and it’s a great time to level up your marketing game. With people less likely to be looking at their devices, keeping your business’s marketing tactics fresh and fun is a must. Here are some of our favorite summer marketing tips!
Use Summer-Inspired Lingo
We love a clever punch line. Using seasonal verbiage like “make a SPLASH” or “these deals are HOT” will capture the attention of your audience. You can see a full list of summer-inspired lingo HERE.
Have Fun with Summer Emojis
From palm trees to watermelon, there are so many fun summertime emojis. Emojis are also a great way to add a little fun to your marketing. We rounded up the best summer emojis in a recent Instagram post.
Highlight a Summer Sale
Summer is a great time to run promotional sales! With vacations, it is often a quieter and slower time of the year, so offering discounts is a great way to capture your audience’s attention. Be sure to share your sale on your business’s social media handles or by email marketing.
Host a Summer Giveaway
Everyone loves a good giveaway, and they are great for growing your business and giving your current customers a little something fun! Hosting a big giveaway or offering a seasonal freebie is a great way to keep customers coming back for more!
Capture Key Events
Summer is the perfect time to hone in on key events! From the 4th of July to Back to School Shopping, highlighting events can help your marketing make a bigger splash! We are adding these events to our summer calendars!
Keep it Fun
Last, but not least, keep it FUN this summer! From visuals to the text in your postings, keep it chill, relaxed, and fun! Just like summertime!
And as always, if you need to outsource your marketing, 100th Monkey is here to help. We are pros at keeping your content fresh and seasonal. Schedule a free consultation with us!